Trends · data through September 2026

Family & Value Apparel in North Carolina

Iceflower tracks 316 stores from 25 family & value apparel chains in North Carolina. Rainbow Shops grew fastest over the last year, ahead of K&G Fashion Superstore and Gap Factory.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
25
Tracked stores
316
Consumer panel
130M+

Growth ranking

Fastest-growing tracked family & value apparel chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Rainbow Shops and K&G Fashion Superstore sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 R Rainbow Shops logo Rainbow Shops ▲1 +9.1%
2 K K&G Fashion Superstore logo K&G Fashion Superstore ▲2 +7.1%
3 G Gap Factory logo Gap Factory - +6.1%
4 C Cato Fashions logo Cato Fashions ▲1 +1.9%
5 O Old Navy logo Old Navy - +0.1%
6 L Levi's logo Levi's ▼1 -3.0%
7 C Citi Trends logo Citi Trends - -6.8%
8 S Shoe Dept. logo Shoe Dept. ▼2 -7.0%
9 T Tommy Hilfiger logo Tommy Hilfiger - -7.1%
10 I It's Fashion - -10.2%
11 B Breeza Beachwear ▼1 -18.9%
12 E Eagles Beachwear logo Eagles Beachwear - -65.6%
  • Old Navy
  • Rainbow Shops
  • Cato Fashions
  • Shoe Dept.
  • Citi Trends
  • K&G Fashion Superstore
  • Levi's
  • Other tracked chains

Store footprint

Store map

316 tracked store locations in North Carolina. The 7 largest tracked chains are highlighted.

  • Old Navy (46)
  • Rainbow Shops (45)
  • Cato Fashions (86)
  • Shoe Dept. (36)
  • Citi Trends (44)
  • K&G Fashion Superstore (3)
  • Levi's (7)
  • Other tracked chains

Top tracked chains by store count

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