Trends · data through September 2026

Sporting Goods Stores in North Carolina

Iceflower tracks 671 stores from 519 sporting goods store chains in North Carolina. Alpine Ski Center grew fastest over the last year, ahead of Play It Again Sports and Dunham's Sports.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
519
Tracked stores
671
Consumer panel
130M+

Metro by metro

The leading sporting goods store chains in every North Carolina metro area

Tracked sporting goods store chains ranked by consumer spend in each metro area, Q4 2025–Q3 2026. DICK'S Sporting Goods leads in 6 metro areas, Academy Sports + Outdoors in 6 metro areas. Against their share in North Carolina as a whole, DICK'S Sporting Goods stands out in 2 metro areas.

By tracked consumer spend, Q4 2025–Q3 2026

Not enough tracked stores: Goldsboro, NC · Greenville, NC · Rocky Mount, NC · Virginia Beach, VA (NC part)

No ranked chain with 5% of the metro area's spend and 3 stores there: Asheville, NC · Burlington, NC · Durham-Chapel Hill, NC · Fayetteville, NC · Greensboro-High Point, NC · Hickory-Lenoir-Morganton, NC · Jacksonville, NC · Pinehurst-Southern Pines, NC · Wilmington, NC · Winston-Salem, NC

Not enough tracked stores: Goldsboro, NC · Greenville, NC · Rocky Mount, NC · Virginia Beach, VA (NC part)

A metro area shows a ranking once it has at least 2 tracked sporting goods store chains and 10 tracked stores. Relative to North Carolina compares a chain's share of the metro area's spend with its share in North Carolina as a whole. It ranks the 7 biggest chains in North Carolina and the chains that lead a metro area by spend, wherever a chain has at least 5% of the metro area's spend and 3 stores there. Metro areas are the Census Bureau's metropolitan statistical areas; the rest of North Carolina is light gray. A metro area crossing the state line counts only its stores in North Carolina. Colors match the store map; other tracked chains are gray.

Growth ranking

Fastest-growing tracked sporting goods store chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Alpine Ski Center and Play It Again Sports sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 Alpine Ski Center ▲1 +19.6%
2 Play It Again Sports ▲1 +11.0%
3 Dunham's Sports - +10.4%
4 Sportsman's Warehouse - +6.4%
5 PGA TOUR Superstore ▲2 +4.9%
6 Run In ▲1 +4.7%
7 Bert's Surf Shop ▲1 +3.0%
8 Academy Sports + Outdoors - +0.6%
9 Tsunami Surf Shop ▲1 +0.1%
10 DICK'S Sporting Goods - -1.5%
11 Bass Pro Shops - -2.6%
12 West Marine ▲1 -7.8%
13 Golf Galaxy - -8.9%
14 Dover Saddlery ▲1 -14.8%
15 Ski Country Sports ▲1 -16.2%
  • DICK'S Sporting Goods
  • Academy Sports + Outdoors
  • Bass Pro Shops
  • Dunham's Sports
  • Neuse Sport Shop
  • Sportsman's Warehouse
  • Eastern Outfitters
  • Other tracked chains

Store footprint

Store map

671 tracked store locations in North Carolina. The 7 largest tracked chains are highlighted. The top 5 chains by store count run 96 of the 671 stores (14%); 485 of the 519 tracked chains have a single store here. 5% of the tracked retail stores here are sporting goods stores, against 4% across the United States.

  • DICK'S Sporting Goods (35)
  • Academy Sports + Outdoors (19)
  • Bass Pro Shops (3)
  • Dunham's Sports (13)
  • Neuse Sport Shop (2)
  • Sportsman's Warehouse (3)
  • Eastern Outfitters (2)
  • Other tracked chains

Top tracked chains by store count

More trends

Ready to see your market clearly?

Create an account, pick a plan, and explore your merchants, competitors and customers the way they actually behave.