Trends · data through July 2026

Grocery & Convenience trends in Milton Keynes

Iceflower tracks 229 stores from 108 grocery & convenience chains in Milton Keynes. Lidl grew fastest over the last year, ahead of Waitrose & Partners and ALDI.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
108
Tracked stores
229
Consumer panel
130M+

Growth ranking

Fastest-growing tracked grocery & convenience chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Lidl and Waitrose & Partners sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 L Lidl logo Lidl ▲1 +18.5%
2 W Waitrose & Partners logo Waitrose & Partners ▲1 +8.9%
3 A ALDI logo ALDI - +8.0%
4 H Holland & Barrett - +7.5%
5 M M&S Simply Food logo M&S Simply Food - +7.3%
6 S Sainsbury's logo Sainsbury's ▲1 -2.0%
7 T Tesco logo Tesco - -3.5%
8 O One Stop - -7.0%
9 B Best-one - -10.2%
10 C Co-op Food logo Co-op Food ▼1 -14.0%
11 A Asda logo Asda - -15.3%
12 P Premier - -18.1%
13 M Morrisons logo Morrisons ▼2 -18.8%

Store footprint

Store map

229 tracked store locations in Milton Keynes, colored by category.

  • Grocery Store (152)
  • Convenience Store (51)
  • Butcher Shop (10)
  • Liquor Store (7)
  • Farm (5)
  • Farmers Market (2)
  • Food or Beverage Store (1)
  • Other categories

Top tracked chains by store count

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