Trends · data through September 2026

Grocery & Convenience trends in Oxford

Iceflower tracks 368 stores from 143 grocery & convenience chains in Oxford. Iceland grew fastest over the last year, ahead of Your Coop Food and M&S Simply Food.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
143
Tracked stores
368
Consumer panel
130M+

Growth ranking

Fastest-growing tracked grocery & convenience chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Iceland and Your Coop Food sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 I Iceland logo Iceland - +14.3%
2 Y Your Coop Food logo Your Coop Food - +13.8%
3 M M&S Simply Food logo M&S Simply Food - +12.0%
4 S Sainsbury's logo Sainsbury's - +10.3%
5 C Costa Express logo Costa Express ▲1 +5.6%
6 O One Stop logo One Stop ▲1 +1.8%
7 L Lidl logo Lidl ▲1 +1.1%
8 A Asda logo Asda - +0.8%
9 A ALDI logo ALDI ▲1 +0.4%
10 T Tesco logo Tesco - -2.7%
11 C Co-op Food logo Co-op Food - -6.8%
12 M Morrisons logo Morrisons - -9.6%
13 S SPAR logo SPAR ▼1 -15.9%
14 W Waitrose & Partners logo Waitrose & Partners ▼2 -25.9%
15 L Londis logo Londis ▼1 -25.9%

Store footprint

Store map

368 tracked store locations in Oxford, colored by category.

  • Supermarkets (132)
  • Corner Stores & Bodegas (72)
  • Other grocery stores (56)
  • Discount Grocers (24)
  • Upscale & Natural Grocers (23)
  • Vending & Micro-Markets (21)
  • Butcher Shop (13)
  • Other categories

Top tracked chains by store count

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