Growth
Maple Street Biscuit Company against its category
The biggest tracked US breakfast & brunch cafes by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Maple Street Biscuit Company's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | First Watch | +3.1% |
| 2 | The Original Pancake House | +7.0% |
| 3 | Another Broken Egg Cafe | -6.8% |
| 4 | Eggs Up Grill | +13.4% |
| 5 | Biscuitville | -7.5% |
| 6 | Snooze, an A.M. Eatery | -2.8% |
| 7 | The Toasted Yolk Cafe | +3.2% |
| 8 | Keke's Breakfast Cafe | - |
| 9 | Milk & Honey Southern Inspired Kitchen | - |
| 10 | Milk & Honey | +1.0% |
| 16 | Maple Street Biscuit Company | -24.0% |
Share of tracked category spend, indexed
Store footprint
Store map
67 tracked Maple Street Biscuit Company locations across 10 US states. Florida, Texas, and Tennessee hold 61% of them.
Tracked stores by state
- Florida 22
- Texas 11
- Tennessee 8
- Georgia 6
- Ohio 5
- Alabama 4
- South Carolina 4
- North Carolina 3
- Kentucky 2
- Virginia 2
Customer overlap
Who shops at Maple Street Biscuit Company
Tracked chains Maple Street Biscuit Company customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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