Growth
Another Broken Egg Cafe against its category
The biggest tracked US breakfast & brunch cafes by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Another Broken Egg Cafe's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | First Watch | +3.1% |
| 2 | The Original Pancake House | +7.0% |
| 3 | Another Broken Egg Cafe | -6.8% |
| 4 | Eggs Up Grill | +13.4% |
| 5 | Biscuitville | -7.5% |
| 6 | Snooze, an A.M. Eatery | -2.8% |
| 7 | The Toasted Yolk Cafe | +3.2% |
| 8 | Keke's Breakfast Cafe | - |
| 9 | Milk & Honey Southern Inspired Kitchen | - |
| 10 | Milk & Honey | +1.0% |
Share of tracked category spend, indexed
Store footprint
Store map
98 tracked Another Broken Egg Cafe locations across 17 US states. Florida, Texas, and Ohio hold 48% of them.
Tracked stores by state
- Florida 23
- Texas 14
- Ohio 10
- Alabama 8
- Georgia 7
- South Carolina 7
- Louisiana 5
- North Carolina 5
- Tennessee 5
- Indiana 4
- Kansas 3
- Mississippi 2
- Arizona 1
- California 1
- Colorado 1
- Maryland 1
- Virginia 1
Customer overlap
Who shops at Another Broken Egg Cafe
Tracked chains Another Broken Egg Cafe customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends