Trends · data through September 2026

Retail trends in Exeter

Iceflower tracks 269 stores from 190 retail chains in Exeter. Saltrock grew fastest over the last year, ahead of The Works and Clarks.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
190
Tracked stores
269
Consumer panel
130M+

Growth ranking

Fastest-growing tracked retail chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Saltrock and The Works sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 S Saltrock logo Saltrock - +15.7%
2 T The Works logo The Works ▲1 +12.8%
3 C Clarks logo Clarks ▲1 +9.9%
4 P Peacocks logo Peacocks - +7.9%
5 H Home Bargains - +6.9%
6 P Pets at Home logo Pets at Home ▲1 +3.8%
7 M Mountain Warehouse logo Mountain Warehouse ▼1 +3.2%
8 T Toolstation UK logo Toolstation UK ▼1 -2.5%
9 N Next logo Next ▲1 -3.7%
10 C Card Factory logo Card Factory - -4.0%
11 P Poundland logo Poundland ▲1 -5.8%
12 M Matalan logo Matalan - -8.2%
13 B B&M Stores logo B&M Stores ▼2 -17.7%
14 N New Look logo New Look - -19.1%
15 W WHSmith logo WHSmith ▼1 -24.7%
  • Hardware Store
  • Specialty Store
  • Gift Shop
  • Pet Store
  • Family & Value Apparel
  • Discount Store
  • Sporting Goods Store
  • Other categories

Store footprint

Store map

269 tracked store locations in Exeter, colored by category.

  • Hardware Store (20)
  • Specialty Store (17)
  • Gift Shop (14)
  • Pet Store (14)
  • Family & Value Apparel (14)
  • Discount Store (14)
  • Sporting Goods Store (13)
  • Other categories

Top tracked chains by store count

More trends

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