Growth
VIP Nails against its category
The biggest tracked US nail salons chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks VIP Nails's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
R
Regal Nails
|
-8.3% |
| 2 |
A
Anthony Vince' Nail Spa
|
-9.4% |
| 3 |
S
Star Nails
|
+3.8% |
| 4 | P Pro Nails | -11.2% |
| 5 | V VIP Nails | -2.5% |
| 6 | H Happy Nails | -5.5% |
| 7 | L Lovely Nails | -9.4% |
| 8 | A Ambiance Nail Spa | -7.6% |
| 9 | L Luxury Nails | -5.6% |
| 10 | L Luxury Nails & Spa | +2.1% |
Share of tracked category spend, indexed
Store footprint
Store map
54 tracked VIP Nails locations across 24 US states.
Tracked stores by state
- Texas 8
- Florida 5
- Indiana 4
- Ohio 4
- Georgia 3
- Michigan 3
- New York 3
- South Carolina 3
- California 2
- Colorado 2
- North Carolina 2
- New Jersey 2
- Virginia 2
- Alaska 1
- Arkansas 1
- Arizona 1
- Delaware 1
- Illinois 1
- Kentucky 1
- Maryland 1
- Pennsylvania 1
- Utah 1
- Washington 1
- Wisconsin 1
Customer overlap
Who shops at VIP Nails
Tracked chains VIP Nails customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
W
Wawa Gas Station
100
F
Ft Leonard Wood Equal Opportunity Office
70
C
China Lake NAWS Commissary
58
I
Imperial Smoke Shop
56
S
Shelbyville Indiana church of Christ
42
H
Heritage's
33
Heritage's
33
M
Macey's Pleasant Grove
29
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