Growth
VIP Nails against its category
The biggest tracked US nail salon chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks VIP Nails's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Luxury Nails | -2.8% |
| 2 | Happy Nails | +1.0% |
| 3 | Star Nails | +0.9% |
| 4 | Top Nails | -1.4% |
| 5 | Regal Nails | -4.7% |
| 6 | Pro Nails | -5.2% |
| 7 | Lovely Nails | -3.2% |
| 8 | Anthony Vince' Nail Spa | -8.9% |
| 9 | Fancy Nails | -2.4% |
| 10 | Diamond Nails | +2.6% |
| 40 | VIP Nails | -7.9% |
Share of tracked category spend, indexed
Store footprint
Store map
99 tracked VIP Nails locations across 32 US states. Texas, California, and Indiana hold 26% of them.
Tracked stores by state
- Texas 10
- California 8
- Indiana 8
- Wisconsin 7
- North Carolina 6
- Virginia 5
- Georgia 4
- Illinois 4
- Louisiana 4
- Michigan 4
- New York 4
- Iowa 3
- Mississippi 3
- New Jersey 3
- Ohio 3
- Tennessee 3
- Colorado 2
- Kentucky 2
- Pennsylvania 2
- South Carolina 2
- Alabama 1
- Arizona 1
- Connecticut 1
- Delaware 1
- Florida 1
- Massachusetts 1
- Maryland 1
- Minnesota 1
- Nevada 1
- Oklahoma 1
- Utah 1
- Washington 1
Customer overlap
Who shops at VIP Nails
Tracked chains VIP Nails customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Imperial Smoke Shop
100
China Lake NAWS Commissary
88
Sage Mart
32
Breaux Mart
31
Upstate Wine & Spirits Co.
30
Janoski Farms Country Restaurant
27
Baesler's Market
22
Market 32
16
Giant Eagle
13
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