Growth
Sunrise Cafe against its category
The biggest tracked US breakfast & brunch cafes by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Sunrise Cafe's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | First Watch | +3.1% |
| 2 | The Original Pancake House | +7.0% |
| 3 | Another Broken Egg Cafe | -6.8% |
| 4 | Eggs Up Grill | +13.4% |
| 5 | Biscuitville | -7.5% |
| 6 | Snooze, an A.M. Eatery | -2.8% |
| 7 | The Toasted Yolk Cafe | +3.2% |
| 8 | Keke's Breakfast Cafe | - |
| 9 | Milk & Honey Southern Inspired Kitchen | - |
| 10 | Milk & Honey | +1.0% |
| 30 | Sunrise Cafe | -0.5% |
Share of tracked category spend, indexed
Store footprint
Store map
58 tracked Sunrise Cafe locations across 28 US states and DC. California, Indiana, and Oklahoma hold 28% of them.
Tracked stores by state
- California 7
- Indiana 5
- Oklahoma 4
- Illinois 3
- New York 3
- Oregon 3
- Pennsylvania 3
- Florida 2
- Iowa 2
- Maine 2
- Nevada 2
- Ohio 2
- Texas 2
- Virginia 2
- Wisconsin 2
- Arkansas 1
- Colorado 1
- Connecticut 1
- District of Columbia 1
- Hawaii 1
- Maryland 1
- Michigan 1
- Mississippi 1
- North Carolina 1
- New Jersey 1
- Rhode Island 1
- South Carolina 1
- Tennessee 1
- Vermont 1
Customer overlap
Who shops at Sunrise Cafe
Tracked chains Sunrise Cafe customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends