Growth
Snooze, an A.M. Eatery against its category
The biggest tracked US breakfast & brunch cafes by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Snooze, an A.M. Eatery's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | First Watch | +3.1% |
| 2 | The Original Pancake House | +7.0% |
| 3 | Another Broken Egg Cafe | -6.8% |
| 4 | Eggs Up Grill | +13.4% |
| 5 | Biscuitville | -7.5% |
| 6 | Snooze, an A.M. Eatery | -2.8% |
| 7 | The Toasted Yolk Cafe | +3.2% |
| 8 | Keke's Breakfast Cafe | - |
| 9 | Milk & Honey Southern Inspired Kitchen | - |
| 10 | Milk & Honey | +1.0% |
Share of tracked category spend, indexed
Store footprint
Store map
58 tracked Snooze, an A.M. Eatery locations across 9 US states. Texas, Colorado, and Arizona hold 69% of them.
Tracked stores by state
- Texas 21
- Colorado 11
- Arizona 8
- Georgia 6
- California 4
- North Carolina 3
- Nevada 2
- Tennessee 2
- Kansas 1
Customer overlap
Who shops at Snooze, an A.M. Eatery
Tracked chains Snooze, an A.M. Eatery customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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