Growth
Noodle House against its category
The biggest tracked US Thai, Vietnamese, Filipino & Hawaiian chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Noodle House's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
J
Jollibee
|
+2.0% |
| 2 |
M
Mo' Bettahs Hawaiian Style Food
|
- |
| 3 |
L
L&L Hawaiian Barbecue
|
-6.9% |
| 4 |
O
Ono Hawaiian BBQ
|
+18.1% |
| 5 |
H
Hawaiian Bros Island Grill
|
+6.4% |
| 6 |
H
Hawkers Asian Street Food
|
-7.1% |
| 7 |
Z
Zao Asian Cafe
|
+11.6% |
| 8 | P Pho Saigon | -3.7% |
| 9 |
P
Poke Bros.
|
-11.3% |
| 10 | R Ruby Thai Kitchen | -9.4% |
| 83 | N Noodle House | -1.2% |
Share of tracked category spend, indexed
Store footprint
Store map
20 tracked Noodle House locations across 14 US states.
Tracked stores by state
- California 5
- Texas 3
- Alaska 1
- Connecticut 1
- Florida 1
- Iowa 1
- Illinois 1
- Indiana 1
- Montana 1
- Nebraska 1
- New Jersey 1
- New York 1
- Pennsylvania 1
- Washington 1
Customer overlap
Who shops at Noodle House
Tracked chains Noodle House customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
M
McChord AFB
100
W
Warrick Veterinary Clinic
48
Warrick Veterinary Clinic
48
N
Newburgh Indiana
46
M
McChord Field Commissary
41
McChord Field Commissary
41
N
Nellie's Restaurant
39
A
Archie & Clyde's
36
J
JBLM McChord Field
35
L
Larry's Automotive Repair
31
P
Prime Time Pub and Grill
31
T
The Tin Fish
31
More trends