Growth
Los Amigos against its category
The biggest tracked US Mexican restaurants & taquerias by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Los Amigos's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Chuy's | -15.2% |
| 2 | Plaza Azteca | +7.0% |
| 3 | Filiberto's Mexican Food | +2.9% |
| 4 | El Nopal | -6.2% |
| 5 | Condado Tacos | -19.9% |
| 6 | La Fiesta | -1.5% |
| 7 | La Hacienda | -2.1% |
| 8 | Pappasito's Cantina | +2.6% |
| 9 | Mi Pueblo | -5.3% |
| 10 | Las Palmas | +14.8% |
| 117 | Los Amigos | -12.5% |
Share of tracked category spend, indexed
Store footprint
Store map
55 tracked Los Amigos locations across 24 US states. California, Missouri, and Iowa hold 24% of them.
Tracked stores by state
- California 6
- Missouri 4
- Iowa 3
- Illinois 3
- Kentucky 3
- Maryland 3
- Michigan 3
- New York 3
- Tennessee 3
- Texas 3
- Florida 2
- Georgia 2
- Indiana 2
- North Carolina 2
- South Carolina 2
- Virginia 2
- Washington 2
- Alabama 1
- Arkansas 1
- Colorado 1
- Ohio 1
- Oregon 1
- Wisconsin 1
- West Virginia 1
Customer overlap
Who shops at Los Amigos
Tracked chains Los Amigos customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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