Growth
La Hacienda against its category
The biggest tracked US restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks La Hacienda's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
Chipotle Mexican Grill
|
-2.7% |
| 2 |
T
Texas Roadhouse
|
+4.3% |
| 3 |
C
Chili's Grill & Bar
|
- |
| 4 |
O
Olive Garden
|
+2.5% |
| 5 |
A
Applebee's Grill + Bar
|
-3.6% |
| 6 |
L
LongHorn Steakhouse
|
+6.8% |
| 7 |
C
Cracker Barrel Old Country Store
|
-3.2% |
| 8 |
O
Outback Steakhouse
|
+0.6% |
| 9 |
T
The Cheesecake Factory
|
+1.0% |
| 10 |
D
Denny's
|
-10.4% |
Share of tracked category spend, indexed
Store footprint
Store map
79 tracked La Hacienda locations across 31 US states.
Tracked stores by state
- Texas 12
- Georgia 6
- Tennessee 6
- California 5
- Florida 5
- Kansas 5
- Illinois 3
- South Carolina 3
- Alabama 2
- Delaware 2
- Indiana 2
- Kentucky 2
- Michigan 2
- North Carolina 2
- Nebraska 2
- New Jersey 2
- New Mexico 2
- New York 2
- Utah 2
- Arkansas 1
- Arizona 1
- Colorado 1
- Connecticut 1
- Iowa 1
- Massachusetts 1
- Maryland 1
- Missouri 1
- Oklahoma 1
- Virginia 1
- Washington 1
- Wisconsin 1
Customer overlap
Who shops at La Hacienda
Tracked chains La Hacienda customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
P
Peterson's Fresh Market
60
D
Dover AFB Commissary
39
Dover AFB Commissary
39
A
Alyssa's Antique Depot
35
U
United Church
33
W
Woodbine Animal Clinic
33
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