Growth
HobbyTown against its category
The biggest tracked US collectibles & hobby chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks HobbyTown's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | BoxLunch | +1.8% |
| 2 | Warhammer | -0.7% |
| 3 | HobbyTown | -1.8% |
| 4 | Disney Store | +17.3% |
| 5 | The Exchange | 0.0% |
| 6 | Newbury Comics | +11.9% |
| 7 | Vintage Stock | +14.7% |
| 8 | Game Haven | - |
| 9 | Coliseum of Comics | +12.0% |
| 10 | MINI | -56.5% |
Share of tracked category spend, indexed
Store footprint
Store map
106 tracked HobbyTown locations across 34 US states. Texas, Washington, and Colorado hold 25% of them.
Tracked stores by state
- Texas 12
- Washington 8
- Colorado 7
- California 6
- Ohio 6
- Virginia 6
- Illinois 5
- North Carolina 5
- Florida 4
- Georgia 4
- Indiana 4
- Kentucky 4
- Nebraska 4
- Oklahoma 4
- Tennessee 4
- Wisconsin 3
- Missouri 2
- Oregon 2
- Alabama 1
- Arkansas 1
- Connecticut 1
- Delaware 1
- Iowa 1
- Idaho 1
- Kansas 1
- Maryland 1
- Michigan 1
- Minnesota 1
- New Hampshire 1
- New Jersey 1
- Pennsylvania 1
- South Carolina 1
- South Dakota 1
- Utah 1
Customer overlap
Who shops at HobbyTown
Tracked chains HobbyTown customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends