Growth
Warhammer against its category
The biggest tracked US art craft hobby stores chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Warhammer's share of the category quarter by quarter, indexed to 2024 Q3 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
H
Hobby Lobby
|
- |
| 2 |
M
Michaels
|
+9.8% |
| 3 |
S
Spirit Halloween
|
-21.4% |
| 4 |
W
Wild Birds Unlimited
|
-3.8% |
| 5 |
W
Warhammer
|
+15.1% |
| 6 | H HobbyTown | -5.2% |
| 7 |
B
Blick Art Materials
|
+12.1% |
| 8 |
C
Craft Warehouse
|
+15.8% |
| 9 |
T
Tandy Leather
|
-8.7% |
| 10 |
J
Jerry's Artarama
|
+15.5% |
Share of tracked category spend, indexed
Store footprint
Store map
180 tracked Warhammer locations across 44 US states.
Tracked stores by state
- Texas 22
- California 21
- Illinois 11
- Florida 9
- Maryland 8
- Washington 7
- Georgia 6
- Pennsylvania 6
- Virginia 6
- Arizona 5
- Ohio 5
- Wisconsin 5
- Colorado 4
- North Carolina 4
- New York 4
- Oregon 4
- South Carolina 4
- Tennessee 4
- Alabama 3
- Indiana 3
- Louisiana 3
- Michigan 3
- Missouri 3
- Connecticut 2
- Kansas 2
- Kentucky 2
- Massachusetts 2
- Nebraska 2
- New Jersey 2
- Nevada 2
- South Dakota 2
- Utah 2
- Arkansas 1
- Delaware 1
- Iowa 1
- Idaho 1
- Maine 1
- Minnesota 1
- Montana 1
- North Dakota 1
- New Mexico 1
- Oklahoma 1
- Rhode Island 1
- Wyoming 1
Customer overlap
Who shops at Warhammer
Tracked chains Warhammer customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
A
ABU Games
100
ABU Games
100
M
Miso's Game Room and Collectibles
90
G
Gamers Guild AZ
67
Gamers Guild AZ
67
T
The Game Preserve
63
Y
Yottaquest
62
H
Hobby Chest of Jacksonville
52
T
Tower of Games
48
Tower of Games
48
F
Flipside Gaming
44
S
Steam
36
More trends