Growth
ALDO against its category
The biggest tracked US shoe stores & footwear brands by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks ALDO's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | DSW Designer Shoe Warehouse | -4.9% |
| 2 | Journeys | +6.2% |
| 3 | Famous Footwear | -1.1% |
| 4 | Shoe Carnival | -1.1% |
| 5 | Vans | +10.4% |
| 6 | Rack Room Shoes | -5.5% |
| 7 | Crocs | -4.5% |
| 8 | Shoe Dept. Encore | -2.1% |
| 9 | WSS | -8.5% |
| 10 | Shoe Show | +1.6% |
| 12 | ALDO | -0.9% |
Share of tracked category spend, indexed
Store footprint
Store map
212 tracked ALDO locations across 34 US states and 1 territory. California, Texas, and Florida hold 40% of them.
Tracked stores by state
- California 40
- Texas 23
- Florida 22
- New York 17
- New Jersey 13
- Illinois 7
- North Carolina 7
- Pennsylvania 7
- Maryland 6
- Georgia 5
- Massachusetts 5
- Michigan 5
- Nevada 5
- Ohio 5
- Virginia 5
- Washington 4
- Arizona 3
- Connecticut 3
- Missouri 3
- Puerto Rico 3
- South Carolina 3
- Wisconsin 3
- Colorado 2
- Louisiana 2
- Oklahoma 2
- Oregon 2
- Tennessee 2
- Delaware 1
- Kansas 1
- Kentucky 1
- Minnesota 1
- New Hampshire 1
- New Mexico 1
- Rhode Island 1
- Utah 1
Customer overlap
Who shops at ALDO
Tracked chains ALDO customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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