Growth
Crocs against its category
The biggest tracked US shoe stores & footwear brands by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Crocs's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | DSW Designer Shoe Warehouse | -4.9% |
| 2 | Journeys | +6.2% |
| 3 | Famous Footwear | -1.1% |
| 4 | Shoe Carnival | -1.1% |
| 5 | Vans | +10.4% |
| 6 | Rack Room Shoes | -5.5% |
| 7 | Crocs | -4.5% |
| 8 | Shoe Dept. Encore | -2.1% |
| 9 | WSS | -8.5% |
| 10 | Shoe Show | +1.6% |
Share of tracked category spend, indexed
Store footprint
Store map
165 tracked Crocs locations across 36 US states and 1 territory. Texas, California, and Florida hold 35% of them.
Tracked stores by state
- Texas 20
- California 19
- Florida 19
- New York 9
- Georgia 6
- North Carolina 6
- Pennsylvania 6
- Hawaii 5
- Michigan 5
- New Jersey 5
- Ohio 5
- Virginia 5
- Colorado 4
- Illinois 4
- Maryland 4
- Arizona 3
- Minnesota 3
- South Carolina 3
- Tennessee 3
- Wisconsin 3
- Connecticut 2
- Delaware 2
- Indiana 2
- Louisiana 2
- Massachusetts 2
- Missouri 2
- Mississippi 2
- New Hampshire 2
- Nevada 2
- Puerto Rico 2
- Washington 2
- Alabama 1
- Kentucky 1
- Maine 1
- Nebraska 1
- Oklahoma 1
- Oregon 1
Customer overlap
Who shops at Crocs
Tracked chains Crocs customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Schofield Barracks
100
Pearl Harbor
74
Schofield Barracks Main Exchange
56
Junior's Supermarket
52
Hickam AFB Commissary
52
Target
49
Nike
47
Coach
39
Disney Store
30
More trends