Trends · data through July 2026

Retail trends in Sunderland

Iceflower tracks 167 stores from 106 retail chains in Sunderland. Savers grew fastest over the last year, ahead of The Works and The Range.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
106
Tracked stores
167
Consumer panel
130M+

Growth ranking

Fastest-growing tracked retail chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Savers and The Works sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 S Savers - +6.8%
2 T The Works - +1.2%
3 T The Range - -4.8%
4 S Sports Direct - -12.2%
5 B B&M Stores - -14.6%
6 A Argos - -15.1%
7 T The Fragrance Shop ▲1 -16.0%
8 S Screwfix logo Screwfix ▼1 -25.2%
9 P Poundland logo Poundland - -30.4%
10 S Select Fashion - -37.8%
  • Discount Store
  • Clothing Store
  • Sporting Goods Store
  • Specialty Store
  • Shoe Store
  • Hardware Store
  • Gift Shop
  • Other categories

Store footprint

Store map

167 tracked store locations in Sunderland, colored by category.

  • Discount Store (32)
  • Clothing Store (18)
  • Sporting Goods Store (13)
  • Specialty Store (13)
  • Shoe Store (13)
  • Hardware Store (8)
  • Gift Shop (8)
  • Other categories

Top tracked chains by store count

More trends

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