Trends · data through September 2026

Retail trends in Sunderland

Iceflower tracks 205 stores from 141 retail chains in Sunderland. Savers grew fastest over the last year, ahead of Card Factory and The Range.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
141
Tracked stores
205
Consumer panel
130M+

Growth ranking

Fastest-growing tracked retail chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Savers and Card Factory sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 S Savers logo Savers ▲1 +15.8%
2 C Card Factory logo Card Factory ▲1 +11.8%
3 T The Range logo The Range ▲1 +5.1%
4 A Argos logo Argos ▲1 +4.1%
5 C CeX logo CeX - +3.1%
6 B B&M Stores logo B&M Stores - -0.4%
7 T The Works logo The Works - -3.5%
8 S Sports Direct logo Sports Direct ▼1 -19.1%
9 S Select Fashion logo Select Fashion - -26.8%
10 P Poundland logo Poundland ▼3 -63.0%
  • Discount Store
  • Discount Off-Price Stores
  • Gift Shop
  • Hardware Store
  • Pet Store
  • Fast Fashion
  • Shoe Stores & Footwear Brands
  • Other categories

Store footprint

Store map

205 tracked store locations in Sunderland, colored by category.

  • Discount Store (16)
  • Discount Off-Price Stores (15)
  • Gift Shop (12)
  • Hardware Store (11)
  • Pet Store (10)
  • Fast Fashion (9)
  • Shoe Stores & Footwear Brands (8)
  • Other categories

Top tracked chains by store count

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