Trends · data through September 2026

Chicken & Wings Fast Food in Slough and Heathrow

Iceflower tracks 136 stores from 36 chicken & wings fast food chains in Slough and Heathrow. Roosters Piri Piri grew fastest over the last year, ahead of KFC and Favorite Chicken.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
36
Tracked stores
136
Consumer panel
130M+

Growth ranking

Fastest-growing tracked chicken & wings fast food chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Roosters Piri Piri and KFC sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 R Roosters Piri Piri logo Roosters Piri Piri ▲2 +12.8%
2 K KFC logo KFC - -2.6%
3 F Favorite Chicken logo Favorite Chicken ▲2 -5.8%
4 W Wingstop logo Wingstop ▲1 -18.7%
5 C Chicken City ▼1 -51.3%
6 N Nando's logo Nando's ▼4 -98.1%
  • KFC
  • Pepe's
  • Chicken Cottage
  • Wingstop
  • Sam's Chicken
  • Popeyes Louisiana Chicken
  • Slim Chickens
  • Other tracked chains

Store footprint

Store map

136 tracked store locations in Slough and Heathrow. The 7 largest tracked chains are highlighted.

  • KFC (35)
  • Pepe's (14)
  • Chicken Cottage (12)
  • Wingstop (3)
  • Sam's Chicken (5)
  • Popeyes Louisiana Chicken (2)
  • Slim Chickens (2)
  • Other tracked chains

Top tracked chains by store count

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