Trends · data through September 2026

Grocery & Convenience trends in Santa Maria-Santa Barbara, CA

Iceflower tracks 205 stores from 172 grocery & convenience chains in Santa Maria-Santa Barbara, CA. La Favorita Market grew fastest over the last year, ahead of Trader Joe's and Vons.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
172
Tracked stores
205
Consumer panel
130M+

Growth ranking

Fastest-growing tracked grocery & convenience chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. La Favorita Market and Trader Joe's sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 La Favorita Market - +3.3%
2 Trader Joe's - -1.1%
3 Vons - -2.0%
4 Albertsons - -3.7%
5 BevMo! - -3.9%
6 Smart & Final - -4.4%
7 Grocery Outlet - -11.7%
  • Liquor Store
  • Supermarkets
  • Other grocery stores
  • Upscale & Natural Grocers
  • Corner Stores & Bodegas
  • Discount Grocers
  • Hispanic Supermarkets
  • Other categories

Store footprint

Store map

205 tracked store locations in Santa Maria-Santa Barbara, CA, colored by category. The top 5 chains by store count run 24 of the 205 stores (12%); 155 of the 172 tracked chains have a single store here. 7% of the tracked grocery & convenience stores here are discount grocers, against 6% across California.

  • Liquor Store (48)
  • Supermarkets (33)
  • Other grocery stores (33)
  • Upscale & Natural Grocers (16)
  • Corner Stores & Bodegas (16)
  • Discount Grocers (15)
  • Hispanic Supermarkets (11)
  • Other categories

Top tracked chains by store count

  • 1 Albertsons 7
  • 2 Smart & Final 5
  • 3 Trader Joe's 4
  • 4 La Favorita Market 4
  • 5 Grocery Outlet 4
  • 6 Vons 3
  • 7 BevMo! 3
  • 8 La Favorita Plaza 2
  • 9 Santa Cruz Market 2
  • 10 Isla Vista Food Co-op 2
  • 11 ALDI 2
  • 12 Costco 2
  • 13 Vallarta Supermarkets 2
  • 14 Ralphs 2
  • 15 Sprouts Farmers Market 2
  • 16 FoodMaxx 2
  • 17 Foods Co 2
  • 18 Chapala Market 1
  • 19 Hugo's 1
  • 20 Santa Maria Liquors 1
  • 21 Motley Crew Marketplace 1
  • 22 Beef Jerky Experience 1
  • 23 Woody's Butcher Block 1
  • 24 Crown Liquors 1
  • 25 Carniceria la mexicana 1
  • 26 High Seas Mead 1
  • 27 El Gallo Market 1
  • 28 Talevi's Wine and Spirits 1
  • 29 La Puerta Del Sol Mercado 1
  • 30 Guadalajara Market & Deli 1
  • 31 Mi Rancho Market 1
  • 32 Little Corner Store 1
  • 33 El Amigo Abad 1
  • 34 La Chapala Market 1
  • 35 Westside Market 1
  • 36 Magnolia Liquors 1
  • 37 Lazy Acres 1
  • 38 Mission Liquor & Deli 1
  • 39 SB Liquor and Crafts 1
  • 40 Broadway Liquor 1
  • 41 Lobo Butcher Shop 1
  • 42 Lane Farms 1
  • 43 Romo's Market 1
  • 44 European Deli & Market 1
  • 45 AlchePharma Naturals 1
  • 46 Lompoc Liquor Wine & Spirits 1
  • 47 Red Eye Liquor 1
  • 48 Riviera Market 1
  • 49 Las Positas Liquor & Market 1
  • 50 Olive + Lavender Farms 1

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