Trends · data through July 2026

Grocery Stores in Oxford

Iceflower tracks 242 stores from 79 grocery stores chains in Oxford. Asda grew fastest over the last year, ahead of Morrisons and M&S Simply Food.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
79
Tracked stores
242
Consumer panel
130M+

Growth ranking

Fastest-growing tracked grocery stores chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Asda and Morrisons sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 A Asda logo Asda - +15.3%
2 M Morrisons logo Morrisons - +10.8%
3 M M&S Simply Food logo M&S Simply Food - +6.9%
4 W Waitrose & Partners logo Waitrose & Partners - +5.9%
5 A ALDI logo ALDI - +4.8%
6 H Holland & Barrett logo Holland & Barrett - +3.0%
7 L Lidl logo Lidl - -1.2%
8 B Budgens logo Budgens - -2.0%
9 T Tesco logo Tesco - -2.7%
10 S Sainsbury's logo Sainsbury's - -3.3%
11 I Iceland logo Iceland - -8.1%
12 C Co-op Food logo Co-op Food - -13.6%
13 C Costcutter logo Costcutter - -21.2%
14 Y Your Coop Food logo Your Coop Food - -21.6%
  • Tesco
  • Sainsbury's
  • Asda
  • Waitrose & Partners
  • ALDI
  • Lidl
  • Co-op Food
  • Other tracked chains

Store footprint

Store map

242 tracked store locations in Oxford. The 7 largest tracked chains are highlighted.

  • Tesco (33)
  • Sainsbury's (20)
  • Asda (7)
  • Waitrose & Partners (11)
  • ALDI (8)
  • Lidl (8)
  • Co-op Food (36)
  • Other tracked chains

Top tracked chains by store count

  • 1 C Co-op Food logo Co-op Food 36
  • 2 T Tesco logo Tesco 33
  • 3 S Sainsbury's logo Sainsbury's 20
  • 4 Y Your Coop Food logo Your Coop Food 13
  • 5 W Waitrose & Partners logo Waitrose & Partners 11
  • 6 M M&S Simply Food logo M&S Simply Food 10
  • 7 A ALDI logo ALDI 8
  • 8 L Lidl logo Lidl 8
  • 9 I Iceland logo Iceland 8
  • 10 A Asda logo Asda 7
  • 11 M Morrisons logo Morrisons 7
  • 12 H Holland & Barrett logo Holland & Barrett 7
  • 13 B Budgens logo Budgens 4
  • 14 C Costcutter logo Costcutter 4
  • 15 C Central Co-op Food logo Central Co-op Food 2
  • 16 L Littlemore Minimarket 1
  • 17 W World Food & Wine 1
  • 18 T Twyford Village Stores 1
  • 19 B Budgens Stores 1
  • 20 E Eastern & Continental 1
  • 21 G Grape Tree logo Grape Tree 1
  • 22 K Kingham Village Stores & Post Office 1
  • 23 C Cowley Express 1
  • 24 H Horspath Stores 1
  • 25 T Turna 1
  • 26 O Oxford Convenience Store 1
  • 27 J Jiamart Chinese Supermarket 1
  • 28 D Daudhar News Ltd 1
  • 29 W Wantage Convenience Store 1
  • 30 D Diamond Convenience store 1
  • 31 Z Zaid Supermarket 1
  • 32 M M&S 1
  • 33 O Oxford Meat Centre & Groceries 1
  • 34 E East West Provisions 1
  • 35 C Caspian News 1
  • 36 V Village Super 1
  • 37 G GG Oriental Snack Shack 1
  • 38 K Khair Din Groceries & Butchers 1
  • 39 H Harwell Village Newsagents 1
  • 40 E EU Superstore 1
  • 41 B Baweja Superstore 1
  • 42 I Ickford Village Stores 1
  • 43 S Salford Stores 1
  • 44 K Kaura's 1
  • 45 K Khalifa 1
  • 46 C Cowley Butchers & Grocery 1
  • 47 M M&S Food 1
  • 48 M M&S Foodhall 1
  • 49 O Oxon Groceries 1
  • 50 A Al-Amin 1

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