Trends · data through July 2026

Grocery Stores in Luton

Iceflower tracks 354 stores from 190 grocery stores chains in Luton. Morrisons grew fastest over the last year, ahead of Holland & Barrett and Budgens.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
190
Tracked stores
354
Consumer panel
130M+

Growth ranking

Fastest-growing tracked grocery stores chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Morrisons and Holland & Barrett sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 M Morrisons logo Morrisons - +7.4%
2 H Holland & Barrett - +6.2%
3 B Budgens - +5.5%
4 C Costcutter - +4.7%
5 M M&S Simply Food logo M&S Simply Food - +1.9%
6 T Tesco logo Tesco - +0.1%
7 L Lidl logo Lidl - -0.6%
8 S Sainsbury's logo Sainsbury's - -2.4%
9 A ALDI logo ALDI - -3.9%
10 C Co-op Food logo Co-op Food - -5.5%
11 A Asda logo Asda - -5.6%
12 I Iceland - -7.2%
  • Tesco
  • Sainsbury's
  • Asda
  • ALDI
  • Lidl
  • M&S Simply Food
  • Morrisons
  • Other tracked chains

Store footprint

Store map

354 tracked store locations in Luton. The 7 largest tracked chains are highlighted.

  • Tesco (40)
  • Sainsbury's (11)
  • Asda (9)
  • ALDI (10)
  • Lidl (11)
  • M&S Simply Food (15)
  • Morrisons (13)
  • Other tracked chains

Top tracked chains by store count

  • 1 T Tesco logo Tesco 40
  • 2 C Co-op Food logo Co-op Food 31
  • 3 M M&S Simply Food logo M&S Simply Food 15
  • 4 M Morrisons logo Morrisons 13
  • 5 S Sainsbury's logo Sainsbury's 11
  • 6 L Lidl logo Lidl 11
  • 7 A ALDI logo ALDI 10
  • 8 A Asda logo Asda 9
  • 9 C Costcutter 8
  • 10 H Holland & Barrett 7
  • 11 I Iceland 7
  • 12 W Waitrose & Partners logo Waitrose & Partners 6
  • 13 B Budgens 3
  • 14 H Heron Foods 2
  • 15 D Delikatesy Smaczek 2
  • 16 K Kopernik Polish Supermarket 2
  • 17 T Tesco Express logo Tesco Express 2
  • 18 T The Connect 2
  • 19 F Farmfoods 2
  • 20 B Ballo Foods 1
  • 21 N New Mill Food & Wine 1
  • 22 B Best Foods 1
  • 23 P Premier Store 1
  • 24 T Transylvania Houghton Regis 1
  • 25 G G & A Superstore 1
  • 26 B Bobby's Convenience Store 1
  • 27 D Dunstable Superstore 1
  • 28 Q Queens Road Minimart 1
  • 29 K KS News 1
  • 30 R Rayyan Asian Supermarket 1
  • 31 J Jass Convenience 1
  • 32 R RMS Supermarket 1
  • 33 S Saints Superstore 1
  • 34 H Hollywell Convenience Store 1
  • 35 R Rose News 1
  • 36 S S M & Sons 1
  • 37 A Atlas Food Center 1
  • 38 P Premiere Convenience Store 1
  • 39 H Henar Mini Market 1
  • 40 C Colney Mini Market 1
  • 41 A Abam Foods 1
  • 42 N News Box 1
  • 43 E Express News 1
  • 44 K KT Mini Mart 1
  • 45 G Groszek 1
  • 46 S Sherwood News & Convenience 1
  • 47 C Clarendon Stores 1
  • 48 S Stopsley Halal Cash And Carry 1
  • 49 V V & S Food and Wine 1
  • 50 F Farley Food & Wine 1

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