Metro by metro
The leading beauty store chains in every North Carolina metro area
Tracked beauty store chains ranked by consumer spend in each metro area, Q4 2025–Q3 2026. Ulta Beauty leads in all 10 metro areas with enough data. Against their share in North Carolina as a whole, Sally Beauty stands out in 4 metro areas, Ulta Beauty in 3 metro areas, and SalonCentric in 2 metro areas.
By tracked consumer spend, Q4 2025–Q3 2026
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Sally Beauty
Relative #1 in 4 metro areas
Fayetteville, NC 1.1× · Winston-Salem, NC 1.5× · Durham-Chapel Hill, NC 0.9× · Burlington, NC 0.8×
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Ulta Beauty
Relative #1 in 3 metro areas
Raleigh-Cary, NC 1× · Wilmington, NC 1.4× · Asheville, NC 1.3×
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SalonCentric
Relative #1 in 2 metro areas
Greensboro-High Point, NC 1× · Hickory-Lenoir-Morganton, NC 3.1×
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CosmoProf
Relative #1 in Charlotte, NC (NC part), 1.2× its share in North Carolina
Not enough tracked stores: Goldsboro, NC · Greenville, NC · Jacksonville, NC · Pinehurst-Southern Pines, NC · Rocky Mount, NC · Virginia Beach, VA (NC part)
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Ulta Beauty
#1 in all 10 metro areas
Not enough tracked stores: Goldsboro, NC · Greenville, NC · Jacksonville, NC · Pinehurst-Southern Pines, NC · Rocky Mount, NC · Virginia Beach, VA (NC part)
A metro area shows a ranking once it has at least 2 tracked beauty store chains and 10 tracked stores. Relative to North Carolina compares a chain's share of the metro area's spend with its share in North Carolina as a whole. It ranks the 7 biggest chains in North Carolina and the chains that lead a metro area by spend, wherever a chain has at least 5% of the metro area's spend and 3 stores there. Metro areas are the Census Bureau's metropolitan statistical areas; the rest of North Carolina is light gray. A metro area crossing the state line counts only its stores in North Carolina. Colors match the store map; other tracked chains are gray.
Growth ranking
Fastest-growing tracked beauty store chains
Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Best Beauty and Ulta Beauty sit in the high-growth half.
| Rank | Chain | Rank movement | YoY growth |
|---|---|---|---|
| 1 | Best Beauty | - | +3.3% |
| 2 | Ulta Beauty | - | +2.5% |
| 3 | SalonCentric | - | +1.6% |
| 4 | Sally Beauty | - | -4.3% |
| 5 | Bluemercury | - | -4.6% |
| 6 | Beauty Depot | ▲1 | -4.9% |
| 7 | CosmoProf | - | -9.5% |
| 8 | Carolina Beauty | - | -11.0% |
| 9 | Beauty Giant | - | -14.2% |
| 10 | Beauty World | ▼1 | -14.3% |
- Ulta Beauty
- Sally Beauty
- CosmoProf
- SalonCentric
- Hope Beauty Supply
- Beauty Depot
- Beauty World
- Other tracked chains
Store footprint
Store map
412 tracked store locations in North Carolina. The 7 largest tracked chains are highlighted. The top 5 chains by store count run 232 of the 412 stores (56%); 134 of the 158 tracked chains have a single store here. 3% of the tracked health & beauty stores here are beauty stores, the same share as across the United States.
- Ulta Beauty (52)
- Sally Beauty (103)
- CosmoProf (43)
- SalonCentric (23)
- Hope Beauty Supply (1)
- Beauty Depot (4)
- Beauty World (11)
- Other tracked chains
Top tracked chains by store count
- 1 Sally Beauty 103
- 2 Ulta Beauty 52
- 3 CosmoProf 43
- 4 SalonCentric 23
- 5 Beauty World 11
- 6 Beauty Depot 4
- 7 Bluemercury 4
- 8 Best Beauty 4
- 9 Beauty Giant 3
- 10 Carolina Beauty 3
- 11 People's Beauty Supply 2
- 12 Diva Beauty Supply 2
- 13 Top Beauty 2
- 14 Star Beauty Supply 2
- 15 IBeauty 2
- 16 Beauty Outlet 2
- 17 Connie's Beauty Supply 2
- 18 Ace Beauty Supply 2
- 19 Beauty Mart 2
- 20 JJ Beauty Supply 2
- 21 Beach Braids 2
- 22 Origins 2
- 23 beautisa 2
- 24 beauty supply outlet 2
- 25 Queens Beauty Supply 1
- 26 CrystalBuds Holistic 1
- 27 US King Nail Supply 1
- 28 American Beauty Supply 1
- 29 Pursenality 1
- 30 Carolina Shores Natural Soap 1
- 31 T & S Beauty Supply 1
- 32 Anders Natural Soap Co. 1
- 33 Johnny Slicks 1
- 34 Sal Beauty Supply Store 1
- 35 Armstrong Beauty & Barber Supply 1
- 36 Elegant Bundles Hair Supply 1
- 37 Beauty Max 1
- 38 A Beauty 1
- 39 Lumiere Beaute 1
- 40 Seven Seed Soap Company 1
- 41 Essence Beauty Supply 1
- 42 The WS Oil Lady 1
- 43 Serenity + Scott 1
- 44 Kim's Beauty Supply 1
- 45 The Untamed Daisy Soap Co 1
- 46 The Dress Boutique at Merle Norman Burlington 1
- 47 Little Rituals 1
- 48 Sensational Beauty Supply 1
- 49 Beauty Garden 1
- 50 Matthews Barber Shop 1
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