Trends · data through September 2026

Pet Stores in Massachusetts

Iceflower tracks 205 stores from 102 pet store chains in Massachusetts. Wild Birds Unlimited grew fastest over the last year, ahead of Petco and PetSmart.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
102
Tracked stores
205
Consumer panel
130M+

Metro by metro

The leading pet store chains in every Massachusetts metro area

Tracked pet store chains ranked by consumer spend in each metro area, Q4 2025–Q3 2026. Petco leads in 3 metro areas, PetSmart in 2 metro areas. Against their share in Massachusetts as a whole, Petco stands out in 2 metro areas, PetSmart in 1 metro area, and Pet Supplies Plus in 1 metro area.

By tracked consumer spend, Q4 2025–Q3 2026

Not enough tracked stores: Amherst Town-Northampton, MA · Pittsfield, MA

No ranked chain with 5% of the metro area's spend and 3 stores there: Barnstable Town, MA

Not enough tracked stores: Amherst Town-Northampton, MA · Pittsfield, MA

A metro area shows a ranking once it has at least 2 tracked pet store chains and 10 tracked stores. Relative to Massachusetts compares a chain's share of the metro area's spend with its share in Massachusetts as a whole. It ranks the 7 biggest chains in Massachusetts and the chains that lead a metro area by spend, wherever a chain has at least 5% of the metro area's spend and 3 stores there. Metro areas are the Census Bureau's metropolitan statistical areas; the rest of Massachusetts is light gray. A metro area crossing the state line counts only its stores in Massachusetts. Colors match the store map; other tracked chains are gray.

Growth ranking

Fastest-growing tracked pet store chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Wild Birds Unlimited and Petco sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 Wild Birds Unlimited - +16.7%
2 Petco - +1.7%
3 PetSmart - +0.8%
4 Pet Supplies Plus - -4.0%
5 Wag N' Wash Natural Pet Food & Grooming - -6.6%
6 Smithland Pet Center - -52.4%
  • PetSmart
  • Petco
  • Pet Supplies Plus
  • Essex County Co-Op
  • Wild Birds Unlimited
  • Maggie's Food for Pets
  • Pet Food Shoppe
  • Other tracked chains

Store footprint

Store map

205 tracked store locations in Massachusetts. The 7 largest tracked chains are highlighted. The top 5 chains by store count run 102 of the 205 stores (50%); 92 of the 102 tracked chains have a single store here. 4% of the tracked retail stores here are pet stores, against 3% across the United States.

  • PetSmart (30)
  • Petco (43)
  • Pet Supplies Plus (18)
  • Essex County Co-Op (1)
  • Wild Birds Unlimited (7)
  • Maggie's Food for Pets (1)
  • Pet Food Shoppe (1)
  • Other tracked chains

Top tracked chains by store count

  • 1 Petco 43
  • 2 PetSmart 30
  • 3 Pet Supplies Plus 18
  • 4 Wild Birds Unlimited 7
  • 5 Wag N' Wash Natural Pet Food & Grooming 4
  • 6 Smithland Pet Center 3
  • 7 The Natural Dog 2
  • 8 Boston Barkery 2
  • 9 Polkadog 2
  • 10 Ciao Bow Wow 2
  • 11 Uptown Dog Cape Cod 1
  • 12 Essex Bird & Pet Supply 1
  • 13 Paws Pet Boutique 1
  • 14 The Lucky Pup 1
  • 15 Mount Tully Kennels 1
  • 16 Gimme Chews and Moore 1
  • 17 Pets, Pets, Pets 1
  • 18 EarthWise Pet 1
  • 19 Mayo's Pets & More 1
  • 20 Quinn's Canine Cafe 1
  • 21 Pets Gone Healthy 1
  • 22 Luckys Aquarium 1
  • 23 Weruva 1
  • 24 Pet Supply Outlet 1
  • 25 Everything But The Dog 1
  • 26 Paws & Whiskers 1
  • 27 Maggie's Dog House 1
  • 28 Mellisa's Pet Depot 1
  • 29 Healthy Pet 1
  • 30 Thibaults Poultry 1
  • 31 No Bones About It 1
  • 32 Jabberwock Reptiles 1
  • 33 The Fish & Bone 1
  • 34 Rumford Pet Center 1
  • 35 Cold Blooded Pets 1
  • 36 Denise's Pet Center 1
  • 37 Hometown Pets 1
  • 38 Chickadee Seed & Feed 1
  • 39 Lovely Pets Aquarium 1
  • 40 Ferestien Feed and Farm Supply 1
  • 41 The Pet Shop 1
  • 42 Fish Bowl Aquarium and Pet Mart 1
  • 43 Pilgrim Pups 1
  • 44 Catit USA 1
  • 45 Pete's Grain Company 1
  • 46 Pupcakes 1
  • 47 Horse and Buggy Feeds 1
  • 48 Creature Comforts and Pawsitively Marblehead 1
  • 49 Scritches & Boops 1
  • 50 European Aquatics 1

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