Trends · data through September 2026

Outdoor Apparel & Gear in Massachusetts

Iceflower tracks 36 stores from 12 outdoor apparel & gear chains in Massachusetts. L.L.Bean grew fastest over the last year, ahead of The North Face and Eddie Bauer.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
12
Tracked stores
36
Consumer panel
130M+

Growth ranking

Fastest-growing tracked outdoor apparel & gear chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. L.L.Bean and The North Face sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 L L.L.Bean logo L.L.Bean - +5.0%
2 T The North Face logo The North Face - -3.6%
3 E Eddie Bauer logo Eddie Bauer - -38.5%
  • L.L.Bean
  • Arc'teryx
  • The North Face
  • Columbia Sportswear Company
  • Canada Goose
  • Sun & Ski Sports
  • Patagonia
  • Other tracked chains

Store footprint

Store map

36 tracked store locations in Massachusetts. The 7 largest tracked chains are highlighted.

  • L.L.Bean (11)
  • Arc'teryx (1)
  • The North Face (6)
  • Columbia Sportswear Company (2)
  • Canada Goose (1)
  • Sun & Ski Sports (2)
  • Patagonia (2)
  • Other tracked chains

Top tracked chains by store count

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