Growth ranking
Fastest-growing tracked bakeries chains
Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Santa Nata and Simmons Bakers sit in the high-growth half.
#
Chain
YoY growth
| Rank | Chain | Rank movement | YoY growth |
|---|---|---|---|
| 1 |
S
Santa Nata
|
▲2 | +19.4% |
| 2 | S Simmons Bakers | ▲2 | +16.5% |
| 3 |
C
Cake Box
|
- | +11.2% |
| 4 | C Cakes & Bakes | ▲1 | +11.0% |
| 5 |
A
Auntie Anne's
|
▲1 | +8.6% |
| 6 | F Fabrique | ▲3 | +8.1% |
| 7 | G GAIL's | - | +7.2% |
| 8 |
B
Ben's Cookies
|
- | +4.1% |
| 9 |
G
Greggs
|
- | +0.3% |
| 10 |
O
Ole & Steen
|
- | -1.2% |
| 11 | B Boulangerie Jade | - | -2.9% |
| 12 |
P
Paul
|
- | -5.2% |
| 13 | L Le Delice | - | -6.8% |
| 14 |
M
Mr. Pretzels
|
▲1 | -8.9% |
| 15 |
M
Millie's Cookies
|
▲2 | -12.5% |
- Greggs
- GAIL's
- Cake Box
- Paul
- Ole & Steen
- Mr. Pretzels
- Swanley Bakery
- Other tracked chains
Store footprint
Store map
880 tracked store locations in London. The 7 largest tracked chains are highlighted.
- Greggs (225)
- GAIL's (104)
- Cake Box (43)
- Paul (27)
- Ole & Steen (20)
- Mr. Pretzels (6)
- Swanley Bakery (3)
- Other tracked chains
Top tracked chains by store count
-
1
G
Greggs 225
- 2 G GAIL's 104
-
3
C
Cake Box 43
-
4
P
Paul 27
-
5
O
Ole & Steen 20
- 6 B Buns from Home 12
- 7 B Blackbird Bakery 10
- 8 C Coughlans Bakery 9
-
9
B
Ben's Cookies 8
-
10
A
Auntie Anne's 7
-
11
M
Mr. Pretzels 6
- 12 S Simmons Bakers 6
- 13 T The Bakery 5
- 14 C Cakes & Bakes 5
-
15
B
Bread Ahead 4
- 16 T The Pasty Shop 4
- 17 O Orée 4
- 18 B Boulangerie Jade 4
- 19 V Village Bakers 4
- 20 P Patisserie Valerie 3
- 21 F Fabrique 3
- 22 L La Brioche 3
-
23
S
Santa Nata 3
-
24
M
Millie's Cookies 3
- 25 G GAIL's Bakery 3
- 26 L Le Delice 3
-
27
P
Paris Baguette 3
- 28 S Swanley Bakery 3
- 29 B Borough 22 2
- 30 E Euphorium Bakery 2
- 31 B Bonne Bouche 2
- 32 O Outsider Tart 2
- 33 T The Dusty Knuckle 2
- 34 S Sponge Kitchens 2
-
35
T
The Hummingbird Bakery 2
- 36 E Entree 2
- 37 K Knot 2
- 38 F Fresh Bake 2
- 39 D Donutelier 2
- 40 S Sourdough Sophia 2
- 41 C Coughlan's Bakery 2
- 42 A Aux Merveilleux de Fred 2
- 43 L Laveli Bakery 2
- 44 B Belle Epoque Patisserie 2
- 45 T Tavazo 2
- 46 T The Cakery 2
-
47
C
Chestnut Bakery 2
- 48 C Café de Nata 2
-
49
C
Cinnabon 2
- 50 W West Cornwall Pasty Co 2
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