Trends · data through September 2026

Pet Stores in Iowa

Iceflower tracks 74 stores from 38 pet store chains in Iowa. Wild Birds Unlimited grew fastest over the last year, ahead of Pet Supplies Plus and PetSmart.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
38
Tracked stores
74
Consumer panel
130M+

Growth ranking

Fastest-growing tracked pet store chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Wild Birds Unlimited and Pet Supplies Plus sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 Wild Birds Unlimited - +16.7%
2 Pet Supplies Plus - +2.6%
3 PetSmart - +0.8%
4 Petco - +0.5%
5 Bone-A-Patreat - -6.2%
  • PetSmart
  • Pet Supplies Plus
  • Petco
  • Bone-A-Patreat
  • Wholesome Pet Essentials
  • Aquatics and Exotics of Waterloo
  • Iowa Pet Foods & Seascapes
  • Other tracked chains

Store footprint

Store map

74 tracked store locations in Iowa. The 7 largest tracked chains are highlighted. The top 5 chains by store count run 38 of the 74 stores (51%); 31 of the 38 tracked chains have a single store here. 2% of the tracked retail stores here are pet stores, against 3% across the United States.

  • PetSmart (13)
  • Pet Supplies Plus (6)
  • Petco (11)
  • Bone-A-Patreat (4)
  • Wholesome Pet Essentials (1)
  • Aquatics and Exotics of Waterloo (1)
  • Iowa Pet Foods & Seascapes (1)
  • Other tracked chains

Top tracked chains by store count

  • 1 PetSmart 13
  • 2 Petco 11
  • 3 Pet Supplies Plus 6
  • 4 Bone-A-Patreat 4
  • 5 Wild Birds Unlimited 4
  • 6 EarthWise Pet 3
  • 7 Smitten Kitten 2
  • 8 Pet Supplies Plus Davenport 1
  • 9 LuLu & BB's Pet Market 1
  • 10 Jett and Monkey's 1
  • 11 Just Paws Gourmet Bakery 1
  • 12 Fish Fix 1
  • 13 Brown Dog Bakery 1
  • 14 Solon Feed Mill Inc 1
  • 15 Fish Barn 1
  • 16 Fins 'n Things 1
  • 17 Treats on a Leash 1
  • 18 Century Way Products 1
  • 19 HealthyCoat 1
  • 20 D&R Feed 1
  • 21 Lulu & BB's Pet Supply Co. 1
  • 22 Lush Puppy Boutique 1
  • 23 Aquatic Environments 1
  • 24 Union Land Feed and Supply 1
  • 25 Petland 1
  • 26 Waukon Feed Ranch 1
  • 27 Pets Playhouse 1
  • 28 Animal House 1
  • 29 Food 4 Paws 1
  • 30 Brekke's Town & Country Store 1
  • 31 H&S Feed and Country Store 1
  • 32 Crowned Aquatics Pet Supply 1
  • 33 Home Grown Pets 1
  • 34 Aqualand Pets Plus 1
  • 35 Pet Supplies Plus Des Moines 1
  • 36 Iowa Pet Foods & Seascapes 1
  • 37 Aquatics and Exotics of Waterloo 1
  • 38 Wholesome Pet Essentials 1

More trends

Ready to see your market clearly?

Create an account, pick a plan, and explore your merchants, competitors and customers the way they actually behave.