Growth
Sno Biz against its category
The biggest tracked US ice cream & frozen treats by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Sno Biz's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
D
Dairy Queen
|
-1.8% |
| 2 |
B
Baskin-Robbins
|
+12.0% |
| 3 |
C
Cold Stone Creamery
|
-11.5% |
| 4 |
B
Braum's
|
+11.6% |
| 5 |
R
Rita's Italian Ice & Frozen Custard
|
-2.4% |
| 6 | L La Michoacana | +0.2% |
| 7 |
S
sweetFrog Premium Frozen Yogurt
|
+4.6% |
| 8 |
M
Menchie's Frozen Yogurt
|
+1.0% |
| 9 |
H
Handel's Homemade Ice Cream
|
+7.8% |
| 10 |
B
Braum's Ice Cream & Burger Restaurant
|
+9.7% |
Share of tracked category spend, indexed
Store footprint
Store map
19 tracked Sno Biz locations across 10 US states.
Tracked stores by state
- Mississippi 6
- Tennessee 3
- Alabama 2
- Missouri 2
- Georgia 1
- Iowa 1
- Indiana 1
- Maryland 1
- North Carolina 1
- Texas 1
Customer overlap
Who shops at Sno Biz
Tracked chains Sno Biz customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
M
Meridian NAS Commissary
100
L
Lauderdale County
84
B
Broadmoor Home Center
63
E
El Norte Mexican Restaurant
56
C
Columbus Regional Health
51
Columbus Regional Health
51
L
Lucabe Coffee Co.
49
D
Don Cheques Taqueria
45
Y
YES Cinema
44
C
Columbus Parks and Recreation Department
42
T
Total Fitness of Columbus
41
More trends