Growth
Shubh Beauty against its category
The biggest tracked US beauty salon chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Shubh Beauty's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | European Wax Center | -6.1% |
| 2 | Hair Depot | - |
| 3 | Excalibur Hotel & Casino | -3.9% |
| 4 | Amazing Lash Studio | -33.5% |
| 5 | The Lash Lounge | +16.8% |
| 6 | Waxing the City | +1.6% |
| 7 | The Hair Palace | - |
| 8 | Sugaring NYC | -11.1% |
| 9 | Brazilian Wax by Andreia | -4.4% |
| 10 | Genesis Beauty | - |
| 19 | Shubh Beauty | -0.5% |
Share of tracked category spend, indexed
Store footprint
Store map
70 tracked Shubh Beauty locations across 19 US states. Illinois, Texas, and Indiana hold 43% of them.
Tracked stores by state
- Illinois 14
- Texas 9
- Indiana 7
- Florida 5
- Georgia 5
- Kentucky 4
- Maryland 4
- North Carolina 4
- California 3
- Virginia 3
- New Jersey 2
- Tennessee 2
- Wisconsin 2
- Colorado 1
- Iowa 1
- Louisiana 1
- Massachusetts 1
- Pennsylvania 1
- Rhode Island 1
Customer overlap
Who shops at Shubh Beauty
Tracked chains Shubh Beauty customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Indy Beauty
100
Lewis Fresh Market
71
Tienda Morelos
60
Carniceria Guanajuato
58
El Rey Food Mart
57
Great Lakes Naval Base
53
Monterrey Market
49
Global Food
45
Great Lakes Commissary
39
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