Growth
Sugaring NYC against its category
The biggest tracked US personal services chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Sugaring NYC's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
E
European Wax Center
|
-3.8% |
| 2 |
W
Waxing the City
|
- |
| 3 |
B
Brazilian Wax by Andreia
|
+5.9% |
| 4 | S Sugaring NYC | +8.1% |
| 5 | B Brazilian Wax and Spa By Claudia | -7.9% |
| 6 | R Rio Body Wax | +6.8% |
| 7 |
H
Hello Sugar
|
+18.2% |
| 8 |
W
Waxxpot
|
-12.0% |
| 9 | O Onyx Aesthetics and Wellness | -3.1% |
| 10 | K Knockout Beauty Bar | +9.6% |
Share of tracked category spend, indexed
Store footprint
Store map
22 tracked Sugaring NYC locations across 13 US states.
Tracked stores by state
- Texas 5
- Illinois 4
- Florida 2
- Kentucky 2
- Alabama 1
- Colorado 1
- Indiana 1
- Maryland 1
- Michigan 1
- Mississippi 1
- Pennsylvania 1
- Tennessee 1
- Washington 1
Customer overlap
Who shops at Sugaring NYC
Tracked chains Sugaring NYC customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
K
Keesler Marina
100
M
Martin Books
90
K
Keesler Main Exchange
61
S
Superlo Foods
56
Superlo Foods
56
K
Keesler AFB Commissary
54
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