Growth
Poke Bros. against its category
The biggest tracked US restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Poke Bros.'s share of the category quarter by quarter, indexed to 2024 Q3 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
Chipotle Mexican Grill
|
-3.0% |
| 2 |
T
Texas Roadhouse
|
+5.2% |
| 3 |
C
Chili's Grill & Bar
|
+7.9% |
| 4 |
O
Olive Garden
|
+1.6% |
| 5 |
A
Applebee's Grill + Bar
|
-3.2% |
| 6 |
L
LongHorn Steakhouse
|
+7.2% |
| 7 |
C
Cracker Barrel Old Country Store
|
-3.7% |
| 8 |
O
Outback Steakhouse
|
-0.2% |
| 9 |
T
The Cheesecake Factory
|
+0.7% |
| 10 |
D
Denny's
|
-8.4% |
Share of tracked category spend, indexed
Store footprint
Store map
74 tracked Poke Bros. locations across 16 US states.
Tracked stores by state
- Illinois 21
- South Carolina 12
- Pennsylvania 7
- New Jersey 6
- Delaware 5
- North Carolina 4
- Tennessee 4
- Indiana 3
- Florida 2
- Massachusetts 2
- Rhode Island 2
- Virginia 2
- Connecticut 1
- Maryland 1
- New York 1
- Ohio 1
Customer overlap
Who shops at Poke Bros.
Tracked chains Poke Bros. customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
T
The Tavern at Your Nexton Harris Teeter
76
The Tavern at Your Nexton Harris Teeter
76
E
El Diablo Burritos
38
El Diablo Burritos
38
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