Growth
Freebirds World Burrito against its category
The biggest tracked US Mexican fast food & fast casual chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Freebirds World Burrito's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Taco Bell | -4.4% |
| 2 | Chipotle Mexican Grill | +4.2% |
| 3 | Qdoba | +9.4% |
| 4 | Del Taco | +0.6% |
| 5 | Moe's Southwest Grill | -5.3% |
| 6 | El Pollo Loco | +10.8% |
| 7 | Cafe Rio Mexican Grill | -1.7% |
| 8 | Costa Vida | +3.0% |
| 9 | Torchy's Tacos | +10.3% |
| 10 | Taco John's | +2.1% |
| 32 | Freebirds World Burrito | -11.7% |
Share of tracked category spend, indexed
Store footprint
Store map
46 tracked Freebirds World Burrito locations across 2 US states. Texas holds 98% of them.
Tracked stores by state
- Texas 45
- California 1
Customer overlap
Who shops at Freebirds World Burrito
Tracked chains Freebirds World Burrito customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends