Growth
China Star against its category
The biggest tracked US Chinese chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks China Star's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Panda Express | +5.9% |
| 2 | China Wok | -2.4% |
| 3 | Din Tai Fung | +12.3% |
| 4 | China King | -1.0% |
| 5 | Great Wall | -5.0% |
| 6 | China Garden | -4.1% |
| 7 | New China | -6.8% |
| 8 | Hong Kong Restaurant | -5.3% |
| 9 | China House | -5.7% |
| 10 | Pei Wei | -11.0% |
| 11 | China Star | -4.9% |
Share of tracked category spend, indexed
Store footprint
Store map
166 tracked China Star locations across 36 US states. Florida, New York, and Ohio hold 33% of them.
Tracked stores by state
- Florida 35
- New York 11
- Ohio 9
- Texas 8
- Georgia 7
- Illinois 7
- Massachusetts 7
- North Carolina 7
- Virginia 7
- Pennsylvania 6
- Minnesota 5
- New Jersey 5
- Indiana 4
- Kentucky 4
- Louisiana 4
- Missouri 4
- Iowa 3
- Kansas 3
- Rhode Island 3
- Wisconsin 3
- West Virginia 3
- Michigan 2
- North Dakota 2
- Nevada 2
- South Carolina 2
- Utah 2
- Vermont 2
- Alabama 1
- Arkansas 1
- Arizona 1
- California 1
- Connecticut 1
- Delaware 1
- Maryland 1
- Nebraska 1
- Oregon 1
Customer overlap
Who shops at China Star
Tracked chains China Star customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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