Trends · data through September 2026

Supermarkets in Worcester, MA

Iceflower tracks 69 stores from 23 supermarkets in Worcester, MA. Big Y World Class Market grew fastest over the last year, ahead of Hannaford and Market Basket.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
23
Tracked stores
69
Consumer panel
130M+

Growth ranking

Fastest-growing tracked supermarkets

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Big Y World Class Market and Hannaford sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 B Big Y World Class Market logo Big Y World Class Market ▲1 +14.6%
2 H Hannaford logo Hannaford - +4.7%
3 M Market Basket logo Market Basket - +2.3%
4 S Stop & Shop logo Stop & Shop - -7.3%
5 S Shaw's logo Shaw's ▼1 -8.3%
6 P Price Chopper logo Price Chopper - -12.1%
  • Market Basket
  • Hannaford
  • Big Y World Class Market
  • Shaw's
  • Stop & Shop
  • Market 32
  • Price Chopper
  • Other tracked chains

Store footprint

Store map

69 tracked store locations in Worcester, MA. The 7 largest tracked chains are highlighted.

  • Market Basket (7)
  • Hannaford (7)
  • Big Y World Class Market (6)
  • Shaw's (8)
  • Stop & Shop (11)
  • Market 32 (2)
  • Price Chopper (11)
  • Other tracked chains

Top tracked chains by store count

More trends

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