Trends · data through September 2026

Gas Stations & Convenience Stores in Waterloo-Cedar Falls, IA

Iceflower tracks 67 stores from 14 gas stations & convenience stores in Waterloo-Cedar Falls, IA. Casey's General Store grew fastest over the last year, ahead of Kwik Stop and Kwik Trip.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
14
Tracked stores
67
Consumer panel
130M+

Growth ranking

Fastest-growing tracked gas stations & convenience stores

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Casey's General Store and Kwik Stop sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 C Casey's General Store logo Casey's General Store - +2.7%
2 K Kwik Stop - +2.7%
3 K Kwik Trip logo Kwik Trip - +0.5%
4 C Casey's logo Casey's - -0.7%
  • Kwik Trip
  • Casey's
  • Casey's General Store
  • Murphy USA
  • Shell
  • Kwik Stop
  • Yesway
  • Other tracked chains

Store footprint

Store map

67 tracked store locations in Waterloo-Cedar Falls, IA. The 7 largest tracked chains are highlighted.

  • Kwik Trip (23)
  • Casey's (23)
  • Casey's General Store (4)
  • Murphy USA (1)
  • Shell (2)
  • Kwik Stop (3)
  • Yesway (1)
  • Other tracked chains

Top tracked chains by store count

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