Trends · data through September 2026

Leisure & Travel trends in Waco, TX

Iceflower tracks 106 stores from 99 leisure & travel chains in Waco, TX.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
99
Tracked stores
106
Consumer panel
130M+

Growth ranking

Fastest-growing tracked leisure & travel chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Choice Hotels and Motel 6 sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 Choice Hotels - -12.4%
2 Motel 6 - -17.0%
  • Hotels & Rentals
  • Motel
  • Park
  • Golf Course
  • Museum
  • Movie Theater
  • Music Venue
  • Other categories

Store footprint

Store map

106 tracked store locations in Waco, TX, colored by category. The top 5 chains by store count run 12 of the 106 stores (11%); 94 of the 99 tracked chains have a single store here.

  • Hotels & Rentals (37)
  • Motel (6)
  • Park (6)
  • Golf Course (5)
  • Museum (4)
  • Movie Theater (4)
  • Music Venue (4)
  • Other categories

Top tracked chains by store count

  • 1 Choice Hotels 3
  • 2 Motel 6 3
  • 3 Cottonwood Creek Golf Course 2
  • 4 American Legion 2
  • 5 GameStop 2
  • 6 Robinson Football Field 1
  • 7 Bellmead Park 1
  • 8 Knights Inn 1
  • 9 Fuzz Lab Waco 1
  • 10 Baylor Arms 1
  • 11 Bosque Valley Golf Course 1
  • 12 Ramada 1
  • 13 Rattlesnake Ballroom 1
  • 14 Train Waco 1
  • 15 Brazos Park 1
  • 16 Candlewood Suites Waco 1
  • 17 Quality Inn 1
  • 18 Fairfield by Marriott Waco North 1
  • 19 Waco Creekside Resort 1
  • 20 Americas Best Value Inn 1
  • 21 Lights of West 1
  • 22 Velkommen Inn 1
  • 23 Playdium Pool 1
  • 24 Rodeway Inn Waco North I-35 1
  • 25 Hyatt Place Waco - South 1
  • 26 Practically Pikasso 1
  • 27 The Will of Waco 1
  • 28 The Grape 1
  • 29 Waco Hippodrome Theatre 1
  • 30 Love Potions Adult Boutique 1
  • 31 Forest Cottage 1
  • 32 Comfort Inn 1
  • 33 Woodway Park 1
  • 34 Waco Transit System 1
  • 35 Cedron Creek Park 1
  • 36 Robinson Little League 1
  • 37 West Little League Fields 1
  • 38 Lake Air Tower 1
  • 39 Midway Panther Band 1
  • 40 Waco Axe Company 1
  • 41 Axtell Baseball Field 1
  • 42 Twin Bridges Park 1
  • 43 Mayborn Museum Complex 1
  • 44 Cliftex Theatre 1
  • 45 Chandler's Gun Shop & Shooting Ranges 1
  • 46 Texas Ranger Hall of Fame and Museum 1
  • 47 Clifton Baseball Fields 1
  • 48 Waco Civic Theatre 1
  • 49 Staybridge Suites 1
  • 50 Mammoth National Monument 1

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