Trends · data through September 2026

Family & Value Apparel in Tennessee

Iceflower tracks 191 stores from 25 family & value apparel chains in Tennessee. Rainbow Shops grew fastest over the last year, ahead of Citi Trends and Factory Connection.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
25
Tracked stores
191
Consumer panel
130M+

Growth ranking

Fastest-growing tracked family & value apparel chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Rainbow Shops and Citi Trends sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 R Rainbow Shops logo Rainbow Shops - +11.5%
2 C Citi Trends logo Citi Trends - +11.2%
3 F Factory Connection - +8.3%
4 O Old Navy logo Old Navy - -2.8%
5 I It's Fashion - -2.9%
6 C Cato Fashions logo Cato Fashions - -4.1%
7 L Levi's logo Levi's - -5.0%
8 S Shoe Dept. logo Shoe Dept. - -9.2%
  • Old Navy
  • Cato Fashions
  • Rainbow Shops
  • Shoe Dept.
  • K&G Fashion Superstore
  • Levi's
  • Citi Trends
  • Other tracked chains

Store footprint

Store map

191 tracked store locations in Tennessee. The 7 largest tracked chains are highlighted.

  • Old Navy (37)
  • Cato Fashions (53)
  • Rainbow Shops (20)
  • Shoe Dept. (11)
  • K&G Fashion Superstore (2)
  • Levi's (4)
  • Citi Trends (16)
  • Other tracked chains

Top tracked chains by store count

More trends

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