Trends · data through September 2026

Family & Value Apparel in Georgia

Iceflower tracks 365 stores from 29 family & value apparel chains in Georgia. Rainbow Shops grew fastest over the last year, ahead of Levi's and Gap.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
29
Tracked stores
365
Consumer panel
130M+

Growth ranking

Fastest-growing tracked family & value apparel chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Rainbow Shops and Levi's sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 R Rainbow Shops logo Rainbow Shops - +9.6%
2 L Levi's logo Levi's - +8.8%
3 G Gap logo Gap - +7.3%
4 K K&G Fashion Superstore logo K&G Fashion Superstore - +2.7%
5 S Simply Fashion - +2.4%
6 C Cato Fashions logo Cato Fashions - +0.2%
7 O Old Navy logo Old Navy - -1.5%
8 T Tommy Hilfiger logo Tommy Hilfiger - -3.9%
9 A Ashley Stewart logo Ashley Stewart - -5.8%
10 C Citi Trends logo Citi Trends - -6.1%
11 S Shoe Dept. logo Shoe Dept. - -8.9%
12 M Manhattan - -9.6%
13 I It's Fashion - -10.4%
14 F Factory Connection ▲1 -11.8%
15 N Nautica logo Nautica ▼1 -48.3%
  • Old Navy
  • Rainbow Shops
  • Citi Trends
  • Cato Fashions
  • K&G Fashion Superstore
  • Shoe Dept.
  • Gap
  • Other tracked chains

Store footprint

Store map

365 tracked store locations in Georgia. The 7 largest tracked chains are highlighted.

  • Old Navy (53)
  • Rainbow Shops (63)
  • Citi Trends (64)
  • Cato Fashions (72)
  • K&G Fashion Superstore (4)
  • Shoe Dept. (20)
  • Gap (8)
  • Other tracked chains

Top tracked chains by store count

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