Growth
Serenity Nail Spa against its category
The biggest tracked US nail salon chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Serenity Nail Spa's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Luxury Nails | -2.8% |
| 2 | Happy Nails | +1.0% |
| 3 | Star Nails | +0.9% |
| 4 | Top Nails | -1.4% |
| 5 | Regal Nails | -4.7% |
| 6 | Pro Nails | -5.2% |
| 7 | Lovely Nails | -3.2% |
| 8 | Anthony Vince' Nail Spa | -8.9% |
| 9 | Fancy Nails | -2.4% |
| 10 | Diamond Nails | +2.6% |
| 85 | Serenity Nail Spa | -4.1% |
Share of tracked category spend, indexed
Store footprint
Store map
31 tracked Serenity Nail Spa locations across 20 US states. Tennessee, Texas, and North Carolina hold 35% of them.
Tracked stores by state
- Tennessee 4
- Texas 4
- North Carolina 3
- Arizona 2
- California 2
- Georgia 2
- Alabama 1
- Florida 1
- Louisiana 1
- Massachusetts 1
- Maryland 1
- Michigan 1
- New Jersey 1
- New Mexico 1
- Ohio 1
- Oklahoma 1
- Pennsylvania 1
- South Carolina 1
- South Dakota 1
- Virginia 1
Customer overlap
Who shops at Serenity Nail Spa
Tracked chains Serenity Nail Spa customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
UltraStar Multi-tainment Center at Ak-Chin Circle
100
The Smokers Edge Smoke and Vape Shop
81
Kwenchers Wine & Spirits
75
Sand
48
Mandarin Beijing
43
Vekol Commissary
41
Corks & Bottles
38
Carniceria Sonora
34
Love Whole Foods Cafe & Market
31
Pizzo's Pizzeria and Wine Bar
29
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