Growth
Orchid Nails against its category
The biggest tracked US nail salon chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Orchid Nails's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Luxury Nails | -2.8% |
| 2 | Happy Nails | +1.0% |
| 3 | Star Nails | +0.9% |
| 4 | Top Nails | -1.4% |
| 5 | Regal Nails | -4.7% |
| 6 | Pro Nails | -5.2% |
| 7 | Lovely Nails | -3.2% |
| 8 | Anthony Vince' Nail Spa | -8.9% |
| 9 | Fancy Nails | -2.4% |
| 10 | Diamond Nails | +2.6% |
Share of tracked category spend, indexed
Store footprint
Store map
15 tracked Orchid Nails locations across 11 US states. Florida, Maryland, and Texas hold 47% of them.
Tracked stores by state
- Florida 3
- Maryland 2
- Texas 2
- Alabama 1
- Arizona 1
- Michigan 1
- Mississippi 1
- North Carolina 1
- New Jersey 1
- South Carolina 1
- Virginia 1
Customer overlap
Who shops at Orchid Nails
Tracked chains Orchid Nails customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends