Growth
Expressions against its category
The biggest tracked US women's classic chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Expressions's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Maurices | +6.6% |
| 2 | LOFT | +0.7% |
| 3 | Chico's | +0.8% |
| 4 | Lane Bryant | -2.5% |
| 5 | TALBOTS | +8.9% |
| 6 | White House Black Market | -7.6% |
| 7 | J.Jill | +10.6% |
| 8 | Tommy Bahama | -42.4% |
| 9 | Ann Taylor | +12.0% |
| 10 | Country Store | +4.4% |
| 19 | Expressions | -8.8% |
Share of tracked category spend, indexed
Store footprint
Store map
11 tracked Expressions locations across 10 US states. North Carolina, Arizona, and Colorado hold 36% of them.
Tracked stores by state
- North Carolina 2
- Arizona 1
- Colorado 1
- Florida 1
- Iowa 1
- Idaho 1
- Louisiana 1
- Maryland 1
- Michigan 1
- Washington 1
Customer overlap
Who shops at Expressions
Tracked chains Expressions customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
High Life Chapel Hill
100
High Life
8
beautisa
4
McKay's
3
The Workman's Friend
2
Atrium Health Wake Forest Baptist
2
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