Growth
Elements Massage against its category
The biggest tracked US massage salon chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Elements Massage's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Massage Envy | -4.3% |
| 2 | Whitefish Vacation Massage | -3.2% |
| 3 | Elements Massage | - |
| 4 | The NOW Massage | - |
| 5 | Treat Your Feet Buckhead | -11.6% |
| 6 | Asian Massage | -11.3% |
| 7 | Relax the Feet | -8.3% |
| 8 | Oriental Massage | -1.6% |
| 9 | Footy Rooty | +1.6% |
| 10 | Advanced Fuller School | -21.2% |
Share of tracked category spend, indexed
Store footprint
Store map
123 tracked Elements Massage locations across 32 US states. Colorado, Illinois, and Ohio hold 29% of them.
Tracked stores by state
- Colorado 14
- Illinois 12
- Ohio 10
- Arizona 8
- Texas 7
- Massachusetts 6
- California 5
- Pennsylvania 5
- Wisconsin 5
- North Carolina 4
- Tennessee 4
- Virginia 4
- Washington 4
- Connecticut 3
- New York 3
- Utah 3
- Florida 2
- Georgia 2
- Idaho 2
- Kentucky 2
- Michigan 2
- Minnesota 2
- New Hampshire 2
- New Jersey 2
- Oregon 2
- South Carolina 2
- Alabama 1
- Indiana 1
- Maryland 1
- Missouri 1
- Nevada 1
- Oklahoma 1
Customer overlap
Who shops at Elements Massage
Tracked chains Elements Massage customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends