Growth
Captain D's against its category
The biggest tracked US seafood & Cajun chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Captain D's's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Pappadeaux Seafood Kitchen | +3.4% |
| 2 | Captain D's | -3.1% |
| 3 | Long John Silver's | +7.8% |
| 4 | Hook & Reel Cajun Seafood & Bar | -0.7% |
| 5 | Crafty Crab | -12.9% |
| 6 | Red Crab | -2.0% |
| 7 | JJ Fish & Chicken | -3.0% |
| 8 | The Juicy Crab | - |
| 9 | Juicy Seafood | +14.1% |
| 10 | The Boiling Crab | -4.4% |
Share of tracked category spend, indexed
Store footprint
Store map
585 tracked Captain D's locations across 25 US states. Georgia, Tennessee, and Alabama hold 48% of them.
Tracked stores by state
- Georgia 114
- Tennessee 86
- Alabama 80
- Kentucky 38
- Florida 33
- Mississippi 30
- Texas 28
- North Carolina 25
- South Carolina 25
- Ohio 23
- Virginia 22
- Missouri 21
- West Virginia 13
- Indiana 10
- Arkansas 8
- Illinois 8
- Louisiana 8
- Oklahoma 3
- Colorado 2
- Michigan 2
- Wisconsin 2
- Kansas 1
- New Jersey 1
- New Mexico 1
- New York 1
Customer overlap
Who shops at Captain D's
Tracked chains Captain D's customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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