Growth
Hook & Reel Cajun Seafood & Bar against its category
The biggest tracked US seafood & Cajun chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Hook & Reel Cajun Seafood & Bar's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Pappadeaux Seafood Kitchen | +3.4% |
| 2 | Captain D's | -3.1% |
| 3 | Long John Silver's | +7.8% |
| 4 | Hook & Reel Cajun Seafood & Bar | -0.7% |
| 5 | Crafty Crab | -12.9% |
| 6 | Red Crab | -2.0% |
| 7 | JJ Fish & Chicken | -3.0% |
| 8 | The Juicy Crab | - |
| 9 | Juicy Seafood | +14.1% |
| 10 | The Boiling Crab | -4.4% |
Share of tracked category spend, indexed
Store footprint
Store map
70 tracked Hook & Reel Cajun Seafood & Bar locations across 23 US states and DC. Maryland, New York, and Texas hold 37% of them.
Tracked stores by state
- Maryland 9
- New York 9
- Texas 8
- Michigan 6
- New Jersey 5
- North Carolina 4
- Florida 3
- Colorado 2
- Connecticut 2
- Georgia 2
- Illinois 2
- Kansas 2
- Pennsylvania 2
- South Carolina 2
- Utah 2
- Virginia 2
- California 1
- District of Columbia 1
- Idaho 1
- Massachusetts 1
- Missouri 1
- Ohio 1
- Oklahoma 1
- Rhode Island 1
Customer overlap
Who shops at Hook & Reel Cajun Seafood & Bar
Tracked chains Hook & Reel Cajun Seafood & Bar customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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