Trends · data through September 2026

Hardware Stores in Worcester, MA

Iceflower tracks 34 stores from 21 hardware store chains in Worcester, MA. Aubuchon Hardware grew fastest over the last year, ahead of Rocky's Ace Hardware and True Value.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
21
Tracked stores
34
Consumer panel
130M+

Growth ranking

Fastest-growing tracked hardware store chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Aubuchon Hardware and Rocky's Ace Hardware sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 A Aubuchon Hardware logo Aubuchon Hardware - -0.8%
2 R Rocky's Ace Hardware logo Rocky's Ace Hardware - -18.5%
3 T True Value logo True Value - -39.3%
  • Koopman Lumber
  • Jed's Hardware
  • Rocky's Ace Hardware
  • Maki Building Centers
  • Aubuchon Hardware
  • Harbor Freight Tools
  • Howe Lumber
  • Other tracked chains

Store footprint

Store map

34 tracked store locations in Worcester, MA. The 7 largest tracked chains are highlighted.

  • Koopman Lumber (1)
  • Jed's Hardware (1)
  • Rocky's Ace Hardware (4)
  • Maki Building Centers (2)
  • Aubuchon Hardware (7)
  • Harbor Freight Tools (2)
  • Howe Lumber (1)
  • Other tracked chains

Top tracked chains by store count

  • 1 A Aubuchon Hardware logo Aubuchon Hardware 7
  • 2 R Rocky's Ace Hardware logo Rocky's Ace Hardware 4
  • 3 T True Value logo True Value 3
  • 4 M Maki Building Centers 2
  • 5 H Harbor Freight Tools logo Harbor Freight Tools 2
  • 6 A Ace Hardware logo Ace Hardware 1
  • 7 M Massachusetts Awning 1
  • 8 P Papa's Hardware 1
  • 9 K Koopman Lumber Offices logo Koopman Lumber Offices 1
  • 10 R Rotti's Power Equipment 1
  • 11 L Liberty Supply Inc. 1
  • 12 H Harvard Outdoor Power Equipment 1
  • 13 B Belletetes 1
  • 14 B Barrows Hardware 1
  • 15 W Winsupply of Worcester 1
  • 16 R Rutland Hardware & Home Center 1
  • 17 A Adams Tool & Nail 1
  • 18 P Peabody Supply 1
  • 19 H Howe Lumber 1
  • 20 J Jed's Hardware 1
  • 21 K Koopman Lumber logo Koopman Lumber 1

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