Trends · data through September 2026

Discount Stores in Wilmington, NC

Iceflower tracks 97 stores from 14 discount store chains in Wilmington, NC. Dollar General grew fastest over the last year, ahead of Dollar Tree and Family Dollar.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
14
Tracked stores
97
Consumer panel
130M+

Growth ranking

Fastest-growing tracked discount store chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Dollar General and Dollar Tree sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 Dollar General - +5.4%
2 Dollar Tree - -2.3%
3 Family Dollar - -21.0%
4 Big Lots - -31.1%
  • Dollar General
  • Dollar Tree
  • Five Below
  • Family Dollar
  • Big Lots
  • Ollie's Bargain Outlet
  • Roses Discount Store
  • Other tracked chains

Store footprint

Store map

97 tracked store locations in Wilmington, NC. The 7 largest tracked chains are highlighted. 11% of the tracked retail stores here are discount stores, against 16% across North Carolina.

  • Dollar General (46)
  • Dollar Tree (18)
  • Five Below (2)
  • Family Dollar (17)
  • Big Lots (5)
  • Ollie's Bargain Outlet (1)
  • Roses Discount Store (1)
  • Other tracked chains

Top tracked chains by store count

More trends

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