Trends · data through September 2026

Fast Fashion in Texas

Iceflower tracks 125 stores from 12 fast fashion chains in Texas. Zara grew fastest over the last year, ahead of MadRag and H&M.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
12
Tracked stores
125
Consumer panel
130M+

Growth ranking

Fastest-growing tracked fast fashion chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Zara and MadRag sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 Z Zara logo Zara - +15.7%
2 M MadRag logo MadRag ▲1 +13.3%
3 H H&M logo H&M ▲1 +6.9%
4 W Wave - -37.2%
5 F Forever 21 logo Forever 21 ▼2 -97.6%
  • Zara
  • Windsor Fashions
  • H&M
  • Primark
  • Charlotte Russe
  • Q
  • Mango
  • Other tracked chains

Store footprint

Store map

125 tracked store locations in Texas. The 7 largest tracked chains are highlighted.

  • Zara (11)
  • Windsor Fashions (37)
  • H&M (10)
  • Primark (2)
  • Charlotte Russe (20)
  • Q (2)
  • Mango (4)
  • Other tracked chains

Top tracked chains by store count

More trends

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