Trends · data through September 2026

Women's Classic in Oklahoma

Iceflower tracks 49 stores from 9 women's classic chains in Oklahoma. Chico's grew fastest over the last year, ahead of LOFT and Maurices.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
9
Tracked stores
49
Consumer panel
130M+

Growth ranking

Fastest-growing tracked women's classic chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Chico's and LOFT sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 C Chico's logo Chico's - +9.4%
2 L LOFT logo LOFT - -1.5%
3 M Maurices logo Maurices - -3.7%
4 L Lane Bryant logo Lane Bryant - -6.2%
  • Maurices
  • LOFT
  • Lane Bryant
  • Chico's
  • Talbots
  • J.Jill
  • White House Black Market
  • Other tracked chains

Store footprint

Store map

49 tracked store locations in Oklahoma. The 7 largest tracked chains are highlighted.

  • Maurices (23)
  • LOFT (5)
  • Lane Bryant (6)
  • Chico's (5)
  • Talbots (4)
  • J.Jill (2)
  • White House Black Market (2)
  • Other tracked chains

Top tracked chains by store count

More trends

Ready to see your market clearly?

Create an account, pick a plan, and explore your merchants, competitors and customers the way they actually behave.

Working in fashion, apparel and footwear? See consumer transaction data for fashion, apparel and footwear →