Trends · data through September 2026

Beauty Salons in New Jersey

Iceflower tracks 958 stores from 844 beauty salon chains in New Jersey. La Moda Nails & Spa grew fastest over the last year, ahead of Lotus Salon and Hello Gorgeous.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
844
Tracked stores
958
Consumer panel
130M+

Growth ranking

Fastest-growing tracked beauty salon chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. La Moda Nails & Spa and Lotus Salon sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 La Moda Nails & Spa ▲1 +16.3%
2 Lotus Salon - +12.9%
3 Hello Gorgeous - +9.9%
4 European Wax Center - +7.0%
5 Payal Beauty Salon - +1.7%
6 Threading Station - -3.5%
7 Amazing Lash Studio ▼1 -41.5%
8 Waxing the City - -45.4%
  • European Wax Center
  • Ocean Resort Casino
  • Hollywood Beauty
  • Hello Gorgeous
  • Jay Beauty
  • La Moda Nails & Spa
  • Amazing Lash Studio
  • Other tracked chains

Store footprint

Store map

958 tracked store locations in New Jersey. The 7 largest tracked chains are highlighted. The top 5 chains by store count run 90 of the 958 stores (9%); 814 of the 844 tracked chains have a single store here. 9% of the tracked health & beauty stores here are beauty salons, against 8% across the United States.

  • European Wax Center (60)
  • Ocean Resort Casino (1)
  • Hollywood Beauty (1)
  • Hello Gorgeous (3)
  • Jay Beauty (1)
  • La Moda Nails & Spa (3)
  • Amazing Lash Studio (11)
  • Other tracked chains

Top tracked chains by store count

  • 1 European Wax Center 60
  • 2 Amazing Lash Studio 11
  • 3 Threading Station 9
  • 4 Payal Beauty Salon 5
  • 5 Sugaring NYC 5
  • 6 Waxing the City 3
  • 7 Lotus Salon 3
  • 8 Hello Gorgeous 3
  • 9 La Moda Nails & Spa 3
  • 10 Shubh Beauty 2
  • 11 Boho Hair Salon 2
  • 12 The Lash Lounge 2
  • 13 Glaminator Beauty Bar 2
  • 14 Zara Brow Bar 2
  • 15 Innovate Salon Academy 2
  • 16 Glow Beauty Bar 2
  • 17 Hello Sugar 2
  • 18 Supermarkets of Beauty 2
  • 19 Reflections Hair Salon 2
  • 20 Mary's Beauty Salon 2
  • 21 Bloom Nails and Spa 1
  • 22 Looks and lashes beauty 1
  • 23 Nueva Imagen Beauty Salon & Barbershop 1
  • 24 SUTRA Brow & Lash Co. 1
  • 25 Elle's Dream Salon 1
  • 26 Ponte Bella 1
  • 27 Laveli Salon 1
  • 28 H Brow & Beauty Bar 1
  • 29 Infinity Salon & Boutique 1
  • 30 Brow Studio 7 1
  • 31 Salon Facci 1
  • 32 Salon Milan 1
  • 33 Mane Focus 1
  • 34 Beato Salon 1
  • 35 Love Beauty Bar 1
  • 36 Barby's 1
  • 37 Profiles Hair Studio 1
  • 38 VENUS Beauty WIG & HAIR 1
  • 39 Salon Meraki 1
  • 40 ReCreations Salon 1
  • 41 Madison and Lex Salon 1
  • 42 Atelier Salon and Spa 1
  • 43 The Curlective 1
  • 44 Appearance Workshop 1
  • 45 Village Beauty Supply 1
  • 46 Symmetry Hair Salon 1
  • 47 Bellezza Beauty Co 1
  • 48 Rare Bird Hair Studio 1
  • 49 Salon Deja Vu 1
  • 50 Demure Nails & Spa 1

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