Trends · data through August 2026

Second Hand Shops in Missouri

Iceflower tracks 51 stores from 21 second hand shops chains in Missouri. Goodwill grew fastest over the last year, ahead of Value Village and Plato's Closet.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
21
Tracked stores
51
Consumer panel
130M+

Growth ranking

Fastest-growing tracked second hand shops chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Goodwill and Value Village sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 G Goodwill logo Goodwill - +3.7%
2 V Value Village logo Value Village - +1.1%
3 P Plato's Closet logo Plato's Closet - -5.7%
4 U Uptown Cheapskate logo Uptown Cheapskate - -9.3%
5 T The Salvation Army Family Store & Donation Center logo The Salvation Army Family Store & Donation Center - -23.9%
  • Goodwill
  • Value Village
  • Plato's Closet
  • Uptown Cheapskate
  • Red Racks Thrift Stores
  • First Stop Resale
  • Red Racks Thrift Store
  • Other tracked chains

Store footprint

Store map

51 tracked store locations in Missouri. The 7 largest tracked chains are highlighted.

  • Goodwill (14)
  • Value Village (5)
  • Plato's Closet (7)
  • Uptown Cheapskate (4)
  • Red Racks Thrift Stores (2)
  • First Stop Resale (1)
  • Red Racks Thrift Store (1)
  • Other tracked chains

Top tracked chains by store count

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